As the centrepiece of GSPC’s marketing activities, our Property Guide is an invaluable tool for house buyers. To underline the Guide’s importance, we have relaunched the flagship publication with a stylish redesign.
The most noticeable change to the Guide concerns its smaller size, bringing it closer to the magazine format of other successful free publications and making it easier to read on the move.
The overall appearance of the Guide is more contemporary: better spacing and clearer fonts throughout make it easier to read. We’ve also removed the newspaper-style white border, meaning photographs now extend right to the edge of the page.
We are working hard to increase the visibility of the Property Guide by displaying it in more high profile locations. We have already secured places for it in the offices of some of Scotland’s leading employers, and we will be targeting high-footfall destinations like shopping centres and train stations over the coming months.
Look out for the Guide when it hits stands from 17 November.